While earlier there were around twenty restaurant chains in the state now McDonald’s and Pizza Hut have twenty individual restaurants there. However, the restaurant industry of the state has grown at a quicker rate. It has also been one of America’s fastest-growing states, in terms of its population, as from the 1970s its population has increased from about two hundred thousand to five hundred thousand. These statistical changes benefited the fast-food industry providing the people with cheap meals that were not made at home and employing young men and women, who needed extra money, at very low salaries.Įric Schlosser in “The Minimum” says that the American restaurant industry has, in recent times, became the principal private employer of the nation and in Colorado Springs.

Even women joined the workforce at that time in huge numbers due to the need of paying their bills and the number has been increasing since.

During the 1970s, the hourly wage of an American worker had reached its peak and had steadily declined over the years. The underlying changes in the American economy have accelerated the rapid development of the fast-food industry in the nation. (Mayhew, 261-284) Thus, we can imagine what a profound effect fast food has had on the people of America. Paying customers are ever ready to pay hundreds of billions of dollars on fast food and it has been found that Americans are more eager to spend money on fast food than on their cars, computers and even higher education.

Eric schlosser website